There may be too many questions, but we will give you each one of the answers . Only if you keep reading.
Web traffic is determined by the number of visitors and the pages they access within your site. The most interesting thing when it comes to optimization is to analyze from which places on the Web your visitors arrive. Do you want to know a secret? Social networks drive 31% of traffic to websites, according to a study by Shareaholic , conducted during the period March – July 2014.
To continue with the surprising data, Facebook is positioned as the network that provides the greatest number of visits to the more than 300 thousand websites analyzed, reaching the figure of 23.39% . This platform is followed by: Pinterest , Twitter and StumbleUpon among the top positions.
That’s not all! It has also been shown that consumers influenced by social media expe telegram database users list rience greater satisfaction and develop greater brand loyalty.
Likes, tweets and +1s can become direct
1. Use the so-called “social proof”
Human beings are emotional as well as rational beings. We often let ourselves be guided by aspects that do not necessarily follow logic, but are influenced by feelings, perceptions, sensations and the sayings of family and friends.
This has to do with the fact that people make purchasing decisions based on the thought that others know something that we don’t . So we tend to value their opinions and comments regarding a product or service.
At this point, Social Networks play a key role, since the comments, likes and shares of your co data on ntent will generate interactions around it and therefore, will arouse the curiosity of users.
2. Make your content go viral
If you are implementing a Content Marketing strategy , writing blog how to create an audience on facebook? posts, giving webinars, sharing eBooks and whitepapers , Social Networks can become important allies .
What topics are your community interested in? What type of content is most shared? These are some of the questions you will need to answer when designing your content strategy if you want it to be shared.
Don’t forget about calls to action ! If you want people to
Another thing to keep in mind is that social media is a platform for conversation , not a one-way information medium. Therefore, encourage dialogue around the content you share. This will make what you want to share more interesting.
Ask your community members what they think, create actions that promote their participation and show them at all times that they are a fundamental and active part of your strategy.
3. Exploit the power of Gamification
Gamification is the use of incentives to get the user to perform an action that we want them to do. This strategy uses the emotions and feelings that the game provokes. Do you remember how much you enjoyed spending all day playing as a child? That’s what you want to achieve.