Campaign Objective
You can choose from several campaign objectives on Facebook, including:
Lead Generation
Traffic
Engagement
Videos
Apps
estate ads are targeted at home buyers or sellers, lead generation is a popular campaign objective. By using the channel’s native lead generation forms, you can reduce your CPL by up to 50%.
Ad Cost and Budget
Facebook’s broad reach allows you to achieve a good return on your advertising investment. However, there is no one-size-fits-all answer for the total cost of your ads. It depends on several factors, such as:
Targeting
Ad placement
Ad format, etc.
You can set your ad budget from the “Budget & telemarketing data Scheduling” section, setting the daily budget and choosing the days. Since Facebook bidding is automated, all you have to do is set an upper limit for a bid.
Your overall real estate ad plan will determine the final cost and budget for your Facebook ads.
Varied Content Formats
Compared to other social media platforms and search engine ads, Facebook offers a variety of content formats. They are much more aesthetically pleasing and consistent with the social media ecosystem.
The formats offered include images, carousels, videos, and stories. You can use these to personalize ads, appealing to the emotions and needs of your target audience.
How Driftrock Helps You Capture Leads Through Facebook Real Estate Ads
The first step is to capture leads through Facebook real estate ads. After that, it’s about moving those leads through your sales funnel and converting them into customers.
That’s where Driftrock comes in
With the platform, you can sync your Facebook leads with any CRM or marketing automation software in real time. You can also access advanced reporting and tracking to improve campaigns and get the maximum return on investment. Track doctors email list your best-performing campaigns, ad sets, and creatives and use them to replicate success.
Additionally, you can automate syncing with Facebook Offline Conversion to optimize conversions.
Driftrock not only collects leads but also validates vietnam data their email, phone, and address, ensuring only genuine leads reach your CRM.
Interested in launching Facebook real estate ads for your brand? Read our guide or book a demo to learn more.