What is an Email Opt-In?
When you maintain a healthy email list filled with people who want to hear from your company, your open rates will grow […]
Email marketing
Email marketing
Email marketing
Types of Email Opt-Ins
When it comes to email signups, you have two main ways to collect user information: Double Opt-in Even if you
Email marketing
What is a welcome email?
A welcome email is the first email you send to new email subscribers after they sign up for your mailing
Email marketing
Common types of welcome emails that should be included in your email marketing strategy
Let’s take a look at some specific types of welcome emails you might want to send to your audience. Each
Email marketing
What is the main purpose of sending a welcome message?
A welcome email has a few core purposes besides being a welcoming gesture from your brand. Let’s discuss this below.
Email marketing
Engaging Welcome Email Subject Lines
Since the subject line is the initial communication from your brand, it can determine whether your welcome email will be
Email marketing
Welcome Email Best Practices
A well-crafted welcome email can deliver a strong return on investment. We’ve listed some best practices you should focus on
Email marketing
Which One is Better for Your Business?
There’s nothing inherently wrong with a single opt-in strategy. As long as you include a sign in your lead capture form
Email marketing
Use a privacy statement — but don’t use the word
A privacy statement can reassure your subscribers and let them know how you use their information. But if possible, avoid
Email marketing
Give visitors a good reason to opt-in to your list
You may have noticed that in Neil Patel’s exit popup above, he offers a free cheat sheet. It’s very simple