There is no doubt that HubSpot is the best CRM (Customer Relationship Management) on the market today , helping thousands of companies around the world to efficiently use their Inbound Marketing techniques aim at their leads and customers.
HubSpot’s CRM not only focuses its efforts on marketing, but over time it has grown to include 5 “Hubs” that go beyond:
Marketing Hub
Sales Hub
HubSpot Service Hub
CMS Hub
Operations Hub
This allows us to have all our operations centraliz on a single platform, thus facilitating business growth and the evolution and optimization of processes, going through the stages of business development, marketing and lead generation and customer service in the post-sale phase.
In this blog post we will focus on talking about Service Hub, HubSpot’s customer service module and all the features it includes.
Want to know how they can help your business? Keep reading!
What is HubSpot Service Hub?
This “Hub” was incorporat in 2018, and allows us to offer a comprehensive customer service. From a single platform, we will not only record the commercial and marketing activity associat with our clients, but we will also be able to dentist database manage incidents and offer a rapid response from the company’s service teams.
Customers are increasingly demanding and expect their problems to be resolv as quickly as possible and in the way they want. This has l HubSpot to include new features that can help teams be more efficient and provide better customer service.
Let’s see all its features
HubSpot Service Hub Features
1. Tickets
HubSpot allows the creation of tickets per incident. Allowing you to track and organize all the requests that come in for the service team in a single inbox. HubSpot allows you to use different levels of prioritization. The contact us to run your microsoft ads campaigns automatic assignment of tickets to specific users or groups of users, and the generation of ad-hoc pipelines including different states of the incident resolution process. Through workflows we can automate different actions, helping us save time and avoid errors.
2. Inbox and conversations
Collect all the conversations you have with your customers from different channels (emails, forms, chatbots , etc.) in a single inbox, thus responding to all requests from one place.
3. Satisfaction surveys
Hubspot allows us to create surveys for our clients with which we measure satisfaction with the service. Product or experience, thus checking what perception our clients have and being able to optimize processes.
In HubSpot we can find 3 types of surveys :
Customer Effort Rating Survey (CES) – Measures afb directory how easy it was for the customer to find help from the company.
Customer Satisfaction Survey (CSAT) – To get a rating of any experience the customer had.
Net Promoter Score (NPS) survey: to measure your customers’ loyalty, that is, how likely they are to recommend you.